SI NCAA Traditions by LG
Facebook App & CMS
Ten 5 built this interactive Facebook application which enables college football fans the chance to share traditions & memories. Users are able to upload media (photo or video) and write a blurb about the tradition. Users can view other fans entries and share them to facebook.
All who enter the sweepstakes have a chance to win a trip to witness the greatest college football tradition in-person, as picked by the fans.